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The global fruit and vegetable seeds market size is estimated to be valued USD 9.8 billion in 2020 and is expected to reach a value of USD 14.4 billion by 2025, growing at a CAGR of 8.2% during the forecast period. The growing demand for high value crops such as tropical fruits and leafy vegetables coupled with the increased demand for organic food products is expected to drive the growth of the market during the forecast period.

COVID-19 Impact on the Fruit and Vegetable Seeds Market

The outbreak of COVID-19 and the measures taken to control the pandemic have a crippling effect on the agriculture sector across the globe. Many countries have adopted several emergency measures to combat the COVID-19 crisis. These measures range from closing borders and public institutions, as well as isolating homes, communities, and the total lockdown of regions and the entire state. These mitigation measures have resulted in various disruptions in the functioning of markets and supply chains for agricultural inputs and products. Seeds are the starting point for agricultural production; therefore, during crises such as the COVID-19 pandemic, seed delivery is among the essential services that must continue to support the current and subsequent production cycles.

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However, issues related to the transportation of seeds either domestically or internationally, due to the reduced number of flights, fewer drivers, and the slow process of the necessary documentation, because of fewer staff, create specific problems for the seed sector. The ornamental crop industry has been severely affected due to the closure of garden centers deemed non-essential services and loss of contracts with supermarkets. The sale of seeds to amateur gardeners has stopped. This will impact some seed suppliers, especially those with left-over stock.

Key players in this market include BASF SE (Germany), Bayer AG (Germany), Groupe Limagrain (France)Corteva Agriscience (US), Syngenta Group (Switzerland), and Sakata Seed Corporation (Japan).

New product launches and partnerships were the key strategies adopted by the leading players in the fruit & vegetable seeds market with a view to improve their product line and presence in the market.

BASF SE (Germany) BASF SE is a chemical manufacturing company operating in the market segments of chemicals, performance products, functional materials & solutions, agricultural solutions, and oil & gas. BASF has 12 operating divisions with 86 strategic business units. The company provides a wide range of certified fruit & vegetable seeds and has constantly been investing in research of better-quality seeds. The company has been one of the pioneers in the transgenic and hybrid seeds market, with offerings specific to particular regions. Clearfield, Provisia, and Cultivance are the three main technologies adopted by the company for its seed production, which helps it offer disease-resistant, high-yielding seed varieties. In August 2018, the company acquired Bayer AG’s (Germany) vegetable seeds business which helped in enhancing BASF’s offerings within the segment

The company operates through subsidiaries and joint ventures in more than 90 countries through the functioning of six integrated production sites and 355 other production sites in Europe, Asia, Australia, the Americas, and Africa.

Bayer AG (Germany) Bayer AG is a leading research-intensive company operating in the pharmaceuticals, consumer health, crop science, and animal health segments. The company’s agricultural enterprise, Bayer AG, which operates through four segments—pharmaceuticals, consumer health, crop science, and service functions and other. The company offers fruits and vegetable seeds through its two operating business segments: crop protection/seeds and environmental science. The recent acquisition of Monsanto (US) in June 2018 has boosted Bayer’s agriculture business with innovative solutions in the crop protection and seed manufacturing industries.

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Bayer’s manufacturing facilities operate in 130 sites spread across 34 countries. It has a worldwide sales and distribution network in over 120 countries. Its key locations include Germany, France, Singapore, Brazil, and the US. Its major research centers of the seed units are located in Belgium, the Netherlands, and the US. The company operates through various subsidiaries such as Bayer CropScience Holding SA Lyon (France), Bayer CropScience Holdings Limited Cambridge (UK), Bayer CropScience NV Diegem (Belgium), Bayer CropScience S.r.l (Italy), and Bayer Australia Limited (Australia).

 The global microencapsulation market was valued at USD 8.5 billion in 2020 and is projected to reach USD 15.5 billion by 2025, at a CAGR of 12.9% from 2020 to 2025. The demand for microencapsulation is increasing in various industries due to its wide applications. For instance, encapsulated food ingredients and drugs are used for effective functioning; to prevent product damage until consumption; and to protect the active ingredients from moisture, heat, or other extreme conditions, thus enhancing stability.

The microencapsulation market, on the basis of application, mainly constitutes of seven segments— pharmaceutical & healthcare products, household & personal care products, food & beverages, agrochemicals, textiles, construction materials, and others. The food & beverages segment is projected to grow at a significant rate due to the growing consumption of fortified food & beverages owing to its nutritional values. Since consumers are becoming more health conscious, they are demanding fortified food & beverages, which fuels the demand for microencapsulated food ingredients.

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The microencapsulation market, by core material, is segmented into pharma & healthcare drugs, food additives, fragrances, agriculture inputs, phase change materials, and others. The food additives segment is estimated to be the fastest-growing, due to its various applications such as nutrient retention, protection of taste or color, flavor enhancement, and food preservation through oxidation stability, which is also why most food & beverage manufacturers prefer the use of microencapsulated food additives.

The North American region is projected to hold the largest market due to its increasing use of microencapsulation for the development of several products such as phase change materials, pharmaceutical & healthcare drugs, agricultural inputs, and food additives. The market in this region is driven by technological advancements in the microencapsulation industry.

COVID-19 Impact on the Global Microencapsulation Market

The microencapsulation market includes major Tier I and II suppliers like Cargill, BASF, DSM, Ingredion Incorporation. These suppliers have their manufacturing facilities spread across various countries across Asia Pacific, Europe, North America, South America, and RoW. COVID-19 has impacted their businesses as well. Though this pandemic situation has impacted their businesses as well, there is no significant impact on the global operations and supply chain of their microencapsulation products. Multiple manufacturing facilities of players are still in operation.

Market Dynamics

Driver: Increase in demand for fortified food products with health benefits

The demand for microencapsulation is increasing with the growth in demand for functional and fortified food & pharmaceutical products. Microencapsulation provides integration of minerals, vitamins, flavors, essential oils, and other additives in food products to enhance the functional properties of products. The pharmaceutical sector is also greatly influenced by microencapsulation technologies due to the benefits achieved by the manufacturers. Along with the encapsulation of drugs, other active ingredients such as peptides, proteins, and DNA/RNA molecules are also encapsulated in the pharmaceutical sector to meet the market demand for value-added products.

Restraint: Competition for basic raw material

Although a large number of market players have adopted the microencapsulation technology in various industries, constant R&D is required to sustain in the market. The high cost of R&D resources, along with the processing technology, is hindering the market growth. The development of microencapsulated material is sometimes customized, and at times is required to be carried out at an industrial scale instead of a pilot scale. This increases the processing cost of products and ultimately leads to an increase in their cost.

Opportunities: Development of advanced technologies to tap niche markets

With the increasing demand for microencapsulated products, significant R&D activities are being carried out by various companies in the market; this has been aiding the growth of the microencapsulation market sufficiently. New technologies are required in microencapsulation to tap niche markets such as the use of PCMs in energy application and cancer & brain tumor-specific drug delivery. The market players in PCMs are working on new product developments, microencapsulation technologies, improvement in latent heat storage capacity, as well as evaluation of different phase change temperature options, to enhance the performance of their products. However, no technologies are available for the use of microencapsulated PCMs above 500°C (932°F), which is required in the energy sector. Therefore, addressing this need is expected to provide opportunities for the market.

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The key players profiled in the global market include BASF (Germany), Royal FrieslandCampina (Netherlands), Syngenta Crop Protection (Switzerland), Koninklijke DSM (Netherlands), Givaudan (Switzerland), Firmenich (Switzerland), Symrise (Germany), International Flavors & Fragrances (US), Sensient Technologies (US), Lycored Corp. (UK), Balchem Corporation (US), Encapsys (US), Arcade Beauty (US), and Koehler Innovative Solutions (Germany) Ingredion Incorporation (US), Kerry (Ireland), Cargill (US), Firmenich Incorporation (Switzerland), Dupont (US), Aveka Group (US), Advanced Bionutrition Corp (US), Tastetech Encapsulation Solutions (UK), Sphera Encapsulation (Italy), Clextral (France), Vitasquare (Netherlands), and Microtek (US). . These companies are focusing on strategies such as new product launches, expansions & investments, acquisitions, agreements, collaborations, joint ventures, and partnerships to expand their operations across the globe.

 According to the new market research report "Seed Treatment Market by Type, Application Technique (Coating, Dressing, Pelleting), Function (Seed Protection and Seed Enhancement), Application Time, Crop Type (Cereals & Grains, Oilseeds, Fruits & Vegetables), and Region – Global Forecast to 2025", published by MarketsandMarkets™, the Seed Treatment Market is estimated to be valued at USD 6.4 billion in 2020 and is projected to reach USD 11.3 billion by 2025, recording a CAGR of 12.1% during the forecast period. Factors such as the rise in demand for effective crop protection chemicals, decrease in arable land and demand for innovative technology are projected to drive the growth of the seed treatment market.


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COVID-19 impact on Seed Treatment market

The seed treatment market includes major Tier I and II suppliers like BASF SE (Germany), Bayer AG (Germany), Novozymes A/S (Denmark), Syngenta AG (Switzerland) and Corteva Agriscience (US). These suppliers have their manufacturing facilities spread across various countries across Asia Pacific, Europe, North America, South America, and RoW. The impact of COVID-19 pandemic on seed treatment market has been minimal, mainly due to transportation barriers. The impact of lockdowns or disruptions has been exempted by government for all type of agricultural activities, hence there has been no such affect of corona outbreak. Indeed, the agro-chemical companies have made double-digit profits as compared to last year, due to panic buying behaviour from farmers. Companies had sufficient inventories, hence farmers were able to buy the seed treatment products as per requirement.


The increasing demand for various crops in the Asia Pacific regions is driving the growth of the market.


The increasing agricultural practices and requirement of high-quality agricultural produce are factors that are projected to drive the seed treatment market growth in this region. Major crops produced in Asia include rice, sugar beet, fruits & vegetables, cereals, and grains; the region consumes 90% of the global rice produced. Asian countries, such as Korea, China, Japan, and recently Vietnam, are applying more of seed protection/enhancement products for both short-term and perennial crops. Hence, the demand for seed treatment is high in the region.


Key Market Players


Key players in this market include BASF SE (Germany), Bayer AG (Germany), Novozymes A/S (Denmark), Syngenta AG (Switzerland), Corteva Agriscience (US), FMC Corporation (US), Adama Ltd (Israel), Croda International (UK), UPL Ltd (India) and Nufarm (Australia) and EastMan Chemicals (US). These major players in this market are focusing on increasing their presence through expansions & investments, mergers & acquisitions, partnerships, joint ventures, and agreements. These companies have a strong presence in North America, Asia Pacific, and Europe. They also have manufacturing facilities, along with strong distribution networks across these regions.


BASF SE (Germany) has one of the largest crop protection division, involved in the research, development, production, and selling of crop protection products for better crop yield. It manages its business primarily through functional materials & solutions, chemicals, performance products, agricultural solutions, and others. It provides seed treatment solutions through its seed division, which is designed to protect and exploit the full genetic potential of the seed. The acquisition of Bayer AG (Germany) in 2018, has enabled BASF SE to strengthen its crop protection business, offering wide range of products, expanding geographical presence and improving the potential growth across the world. The company has a huge set up of R&D facilities and business units in the key Asia Pacific markets, such as China and Australia and a wide network of dealers and distributors spread worldwide, who have created a strong brand image of crop protection chemicals attracting more farmers. The company has managed to implement a successful safety measure and carry out its productions even amidst COVID-19 outbreak.


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Bayer AG (Germany) is the largest life sciences company operating through four business segments, namely pharmaceuticals, consumer health, animal health, and crop science. It delivers a wide range of products, such as insecticides, fungicides, nematicides, plant growth regulators, and seeds, under its crop protection/seeds business segment. The acquisition of Monsanto (US) in 2018, has been a big milestone in Bayer’s history of developments, which has allowed the company to enhance its research on RNAi technology for improving the available solutions for crop protection. In 2018, the company received marketing authorization in many countries for new mixtures and formulations, which will further strengthen its global presence. It has also expanded its global presence, clubbed with high levels of investments in R&D activities to serve its customers with innovative products. The company offers seed treatment technologies under its seed growth business segment, with a popular brand name Acceleron. Some of the majorly used seed treatment chemicals by farmers are Gaucho, Thiram and Poncho with application on variety of seeds.The launch of first dry rice seed treatment for bakanae disease in rice in 2019, has gained more popularity in the Chinese market.

The microbial lipase market was valued at USD 400.6 Million in 2017 and is projected to reach USD 590.2 Million by 2023, growing at a CAGR of 6.8% from 2018, in terms of value. The objectives of this study are to define, segment, and project the size of the microbial lipase market based on application, form, source, and key regions.

Microbial lipases are enzymes that act as catalysts and break down oils and solid fats into fatty acids and monoglycerides. Microbial lipases are generally extracted from yeast, fungi, and bacteria. Lipases are widely present in nature, but microbial lipases are more significant than the lipases obtained from plant and animal sources, due to their wide availability, greater stability, and low production cost.

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Microbial lipases are highly diversified in their enzymatic properties and substrate specificity, which are useful for industrial applications. They play a vital role in the fermentation of cheese and yogurt. They are used in the bakery, dairy, laundry detergent, and animal feed industries. They are also used to convert vegetable oils into biofuel.

The microbial lipase market includes players such as Novozymes (Denmark), DSM (Netherlands), Chr. Hansen (Denmark), Amano Enzymes (Japan), Associated British Foods (UK), DowDuPont (US), Advanced Enzymes (India), Enzyme Development Corporation (US), Aumgene Biosciences (India), Biocatalysts (UK), Meito Sangyo Co., Ltd (Japan), and Creative Enzymes (US).

The market is concentrated with key market players adopting investments and strategic alliances, expansions, mergers & acquisitions, new product launches, partnerships, and agreements with other players to strengthen their business, explore new and untapped markets, expand in local areas of emerging markets, and develop a new customer base for long-term client relationships.

Novozymes (Denmark)

Novozymes was founded in 1923 and is headquartered in Denmark. It is a biotechnology company and is engaged in the production and marketing of enzymes, microorganisms, and biopharmaceutical ingredients. The company generates revenues from five major segments, namely, bioenergy, food & beverages, household care, technical & pharma, and agriculture & feed. Novozymes, through its biopharma business segment, provides healthcare products such as enzymes and bio-based technologies.

Novozymes operates globally through its subsidiaries and partnerships with other companies. The company highlighted its interest in strengthening its financial performance by focusing on bio-yield-enhancing products that are eco-friendly. Through heavy investment in R&D, the company strategizes to innovate its product offering and meet the demand for more effective enzymes in the highly competitive market. For instance, in November 2016, Novozymes opened a new production facility in India. This helped the company to expand its industrial enzyme business in Southeast Asia.

DowDuPont (US)

DowDuPont is a combined entity of Dow and DuPont, which have been innovative science-based leading companies in the agriculture, specialty products, and material science industries. In September 2017, DuPont merged with Dow Chemicals to form a combined entity named “DowDuPont.” Genencor is a biotechnology division of DuPont, which operates in the field of industrial enzymes and proteins. Genencor has a wide range of industrial enzymes under its portfolio, including lipases, xylanase, and cellulase.

The company’s manufacturing, processing, marketing, and R&D facilities, as well as regional purchasing offices and distribution centers, are located across the globe. The subsidiaries of DowDuPont are Solae, E. I. du Pont de Nemours and Company (UK), and so on. The major competitors of DowDuPont include Novozymes A/S, Chr Hansen Holdings A/S, and Koninklijke DSM N.V.

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The company is focusing more on market visibility; productive R&D would create an opportunity for the growth of the microbial lipase market. Before the merger, DuPont had a three-tier strategy to achieve growth in this market. The first part of the strategy was to deliver new products by taking advantage of the power of integrated science; second, strongly pursuing knowledge in all its businesses; and third, significantly optimizing productivity using Six Sigma methodologies. DuPont has also been focusing on strengthening its R&D capabilities. This will help the company to sustain its leadership position in the market.

The report "Feed Processing Market by Type (Cleaning & Sorting, Grinding, Mixing, Conditioning & Expanding, Dosing & Batching, Pelleting, Extrusion), Mode of Operation, Livestock, Form of Feed, and Region - Global Forecast to 2023", The feed processing market is estimated at USD 21.61 Billion in 2018 and is projected to reach USD 26.62 Billion by 2023, growing at a CAGR of 4.3% during the forecast period. The market is driven by factors such as the rising awareness of feed nutrition and health, technological advancements in the equipment industry, customized services, and increase in the demand for feed around the world.

Based on type, the testing & analysis segment is projected to grow at the highest CAGR from 2018 to 2023. The need to understand the composition of feed was driven by the demand for balanced feed and improved additives from the stakeholders in the feed industry. Several advanced rapid analytical methods and technologies have been developed to conduct a wide range of tests and analyses of animal feed, which include pathogen testing, fat & oil analysis, mycotoxin analysis, nutritional labeling, and pesticide testing.

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The pellets segment, by form of feed, accounted for the largest share of the global feed processing market in 2017. Pelleting is subsegmented into pellet mills, pellet crumblers, and others (block presses and feeders). Pellet feed is made from the mash, which is heated and compressed into a pellet, whereas crumbles are mostly made from whole pellets, which are cracked or rolled into a smaller size.

One of the major restraining factors for the growth of the feed processing market is market consolidation. For instance, in December 2017, Pavan Group was acquired by GEA Group AG (Germany) in Italy. This acquisition enabled GEA in extending its technological portfolio by adopting extrusion and milling technologies for processed food and feed products.

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Companies such as Andritz (Austria), Buhler (Switzerland), Pavan (Italy), Clextral (France), and Muyang (China) collectively account for a share of more than half of the feed processing market. These companies have a strong presence in Europe and the Rest of the world (RoW). They also have manufacturing facilities across these regions and a strong distribution network.

The global mycotoxin testing market size estimated at USD 946 million in 2020 and is projected to grow at a CAGR of 7.1% to reach USD 1,337 million by 2025. The market has a promising growth potential due to several factors, including the increasing awareness of mycotoxin testing and strict government regulations for mycotoxin testing in both food and feed products. Increase in instances of foodborne illnesses due to mycotoxin contamination, growth in demand for compliance with international trade mandates, and change in atmospheric conditions are some factors that are driving the market.

The demand for mycotoxin testing is significantly increasing due to factors such as growing recalls and border rejections with growth in international food trade, stringent regulations across various countries, and changing climatic conditions. The high cost associated with the installation of technologies inhibits the growth of the mycotoxin testing market. The European region is projected to account for the largest market, owing to the growing prevalence of Fusarium toxins due to changing climatic conditions, coupled with the strengthening of the feed and food mycotoxin testing policies by the contributed efforts of Control Laboratories (CLs), National reference laboratories (NLRs), and EU Reference Laboratories (EURLs).

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The mycotoxin testing market, by technology, constitutes of two segments, namely, chromatography- & spectroscopy-based and immunoassay-based. The chromatography- & spectroscopy-based segment is projected to grow at a higher CAGR, owing to the faster and reliable test results of LC-MS/MS, fueling the market growth for mycotoxin testing.

The mycotoxin testing market, by sample, is segmented into food and feed. The cereals, grains, and pulses segment in the food mycotoxin testing market recorded the highest CAGR, due to a higher level of contamination with various mycotoxins. Cereals, grains, and pulses are more susceptible to the co-occurrence of mycotoxin, thereby creating demand for testing, as these are used in various products for food processing.

Increasing food trade across borders of emerging markets, launch of advanced technologies for the detection of mycotoxins, rise in co-occurrence of mycotoxins, launch of economic multi-toxin analysis systems, and increase in demand for cereal products and oats and the emergence of new mycotoxins in agricultural commodities such as enniatins, beauvericin, moniliformin, fusaproliferin, fusaric acid, culmorin, butenolide, sterigmatocystin, emodin, mycophenolic acid, alternariol, alternariol monomethyl ether, and tenuazonic acid prove to be some of the opportunities in this market.

The major players in the industry are focusing on new service, technology, and services launches; mergers & acquisitions; expansions & investments; and agreements, collaborations, partnerships, and mergers to increase the global footprint in the area of mycotoxin testing.

Asia Pacific is estimated to be the fastest growing market of the mycotoxin testing in 2020, The climatic conditions in the Asia Pacific region range from tropical to semi-tropical and temperate, which are conducive to the growth of mycotoxins. There is a growing awareness among the poultry farmers about the presence of other mycotoxins besides aflatoxins such as ochratoxin, T-2 toxin, deoxynivalenol (DON), zearalenone, citrinin, and, fumonisins in the Asia Pacific region. Aflatoxins accounted for the largest market share, followed by ochratoxins. The growth in this region is largely driven by China, Japan, and India.

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The key players in the mycotoxin testing market include SGS (Switzerland), Bureau Veritas (France), Eurofins (Luxembourg), Intertek (UK), Mérieux NutriSciences (US), ALS Limited (Australia), Neogen (US), Romer Labs (US), Symbio Laboratories (Australia), OMIC USA (US), AsureQuality (New Zealand), and Microbac (US). Service providers adopted various growth strategies such as new services, technologies, and product launches; expansions & investments; acquisitions; and agreements, collaborations, mergers, and partnerships to cater to the increasing demand for testing and to strengthen their position in the market.

The global dairy processing equipment market size estimated at USD 9.2 billion in 2020 and is projected to grow at a CAGR of 5.4% to reach USD 12.0 billion by 2025. The market has a promising growth potential due to several factors, including the rising production and consumption of milk and other dairy products along with increased automation in dairy product manufacturing.

Dairy processing equipment consists of equipment used for optimum utilization of milk properties and nutrients. In order to prepare a diverse range of dairy products such as processed milk, fresh dairy products, butter & buttermilk, cheese, milk powder, and protein ingredients, many different processes were developed by the industry. The dairy product manufacturing involves various processes such as pasteurization, homogenization, filtration, drying, and separation. To enable these processes, dairy processors use equipment such as pasteurizer, homogenizers, separators, evaporators & dryers, membrane filtration equipment, mixers & blenders, and other equipment such as churning equipment, crystallizers, chillers, silos, cutters, and cheese vats.

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The dairy processing equipment market, by operation, is divided into automatic and semi-automatic. There is a greater preference toward automated dairy processing equipment, as it ensures food safety, consistency in product quality, economic production, reliability, and traceability in case of malfunctions/failures. With the increase in demand for various food products, there is a need to reduce the time involved in the processing of these products. Hence, manufacturers across the dairy industry prefer automated dairy processing equipment to use in the industry.

The dairy processing equipment market, on the basis of type, is segmented into pasteurizers, separators, evaporators & dryers, membrane filtration equipment, homogenizers, mixers, and blenders, and others which include churning equipment, crystallizers, chillers, silos, cutters, and cheese vats. The dairy processing market was dominated by the use of pasteurizers in 2019. Pasteurization of milk is carried out to kill the pathogens in the milk.

Asia Pacific accounted for the largest share of the dairy processing equipment market in 2019. In tropical countries with high atmospheric temperatures, processing of milk and milk products is required to enhance the product shelf life. The development of dairy processing equipment and technologies has helped to improve the shelf life of dairy products and introduce innovative products for human consumption.

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The key types of dairy processing equipment used for milk processing are pasteurizers, homogenizers, separators, evaporators & drying equipment, membrane filtration equipment, and other equipment such as churning equipment, crystallizers, and cheese vats. Dairy processing equipment is used for the processing of various dairy products including flavored milk, cheese, cream, protein concentrates, buttermilk, and yogurt.

Dairy Alternatives Market worth $40.6 billion by 2026 - Exclusive Report by MarketsandMarkets™

According to the new market research report "Dairy Alternatives Market by Source (Soy, Almond, Coconut, Oats, Rice, Hemp), Application (Milk, Yogurt, Ice creams, Cheese, Creamers), Distribution Channel (Supermarkets, Health Food Stores, Pharmacies), Formulation, and Region - Global Forecast to 2026", published by MarketsandMarkets™, the global Dairy Alternatives Market size is estimated to be valued at USD 22.6 billion in 2020. It is projected to reach USD 40.6 billion by 2026, recording a CAGR of 10.3% in terms of value. The increasing demand for lactose-free food and beverage products is driving the global dairy alternatives market.


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Market Dynamics

Drivers: Rise in cases of lactose intolerance and milk allergies

The increasing number of lactose-intolerant and dairy-allergic consumers have accelerated the growth of the dairy alternatives market. Lactose is the major carbohydrate in milk and other dairy foods such as ice cream, cheese, and yogurt. The symptoms of lactose intolerance among individuals include abdominal pain, diarrhea, nausea, gut distension, flatulence, and constipation. The increasing number of these allergies promotes the consumption of dairy alternatives as consumers are more aware of healthy eating habits. Consequently, the demand for a variety of dairy alternatives such as plant-based non-dairy products such as milk, ice creams, creamers, and cheese, among others, is gaining importance among these consumers. According to the American Gastroenterological Association, cow’s milk is a major cause of food allergies among infants and children. The increasing number of lactose-intolerant and dairy-allergic consumers have accelerated the growth of the dairy alternatives market. The rising awareness about healthy eating habits influences consumers. Several infants and adults suffer from milk allergies that result in an adverse immune reaction after ingestion of animal milk. The increasing number of these allergies promotes the consumption of dairy alternatives. The demand for a variety of dairy alternatives such as rice milk, soy milk, and oat milk is increasing.


Restraints: Allergies associated with plant-based sources, such as soy and almonds


One of the major factors restraining the growth of the dairy alternatives market is allergies associated with the plant-based sources used to manufacture dairy alternative products. Although soybeans are rich in nutrient content, the presence of anti-nutritional components in soy could cause allergies. A soy allergy occurs when the human immune system mistakes the harmless proteins found in soy as harmful and produces antibodies to combat them. Similarly, tree nuts such as almonds are one of the ingredients that cause allergies. Owing to this, these individuals have to avoid almond-based products such as almond milk and other non-dairy products made from almonds. The price of dairy alternatives, on the other hand, depends on the supply of raw materials, which is why there are price fluctuations. Oat milk and several other dairy alternatives face the problem of raw material unavailability, because of which prices increase. This price volatility stands as one of the biggest limitations for growth in dairy alternative beverage sales.


Opportunities: Rising demand for organic food & beverages

Organic food & beverages have the potential to change the business landscape in the overall dairy alternatives market. Changing consumer preferences have been oriented toward healthy food & beverages; this is attributed to a rise in awareness about the functional health benefits in the consumption of organic food products. Clean-label food & beverages have been attracting consumers globally, resulting in a rise in demand for organic ingredients. Developing countries such as China and India are projected to witness a strong surge in demand from the supply side for organic food ingredients during the forecast period.


The demand for dairy alternative food & beverage products is high in the developed markets of the US and Canada. Consumer preference for vegan products is rapidly rising as marketing campaigns are planned to highlight their use and health benefit claims. Developing countries such as China and Australia are expected to experience a sharp upsurge in demand for dairy alternatives in the future. This demand may be driven by an increase in consumer preference for vegan diets.


Challenges: Volatile prices of raw materials

Though most dairy alternatives are similar to dairy milk in terms of texture and taste, the price of dairy milk is relatively low than that of its alternatives. The price of dairy alternatives depends on the supply of raw materials; owing to this, there are price fluctuations. Oat milk and several other dairy alternatives face the problem of raw material unavailability, because of which prices increase. This price volatility stands as one of the biggest limitations for growth in dairy alternative product sales.


Rising deforestation in developing countries results in the scarcity of raw materials for dairy alternatives such as soy, almond, and rice. Further, extremely cold climatic conditions in countries such as the UK, France, and Spain hamper the production of agricultural produce. Soy milk is produced from whole soybeans or full-fat soy flour; almond milk is made from ground almonds that are free from lactose and cholesterol; oat milk is lactose-free milk obtained naturally from oats, other grains, and beans. The unavailability of these agricultural raw materials restricts the production of alternative dairy beverages by European manufacturers.


Asia Pacific to account for the largest market share during the forecast period

The global dairy alternatives market is dominated by the Asia Pacific region due to the changing lifestyles of consumers and the increase in consumption of clean label products. Consumers are also more aware of their health and wellness, which is further fueling the demand for dairy alternatives in the region.


The Asia Pacific dairy alternatives market is also driven by large economies such as China, Japan, and Australia. The overall investment in the region has increased substantially over the past few years, especially in China. Japan, Australia, China, and India are the major countries covered for study in this report. Some key market players in this region are Sanitarium Health & Wellbeing Company (Australia), Freedom Foods Group Ltd. (Australia), Vitasoy International Holdings Limited (Hong Kong), and Pureharvest (Australia). The dairy alternatives industry in the Asia Pacific region is growing, owing to the changing lifestyles of customers. The dairy alternatives market in this region is currently undergoing a dramatic transformation in response to rapid urbanization, diet diversification, and the liberalization of foreign direct investment in the food sector.


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Key Market Players:

The Hain Celestial (US), Blue Diamond Growers (US), SunOpta (Canada), Sanitarium Health and Wellbeing Company (Australia), Danone (France), Freedom Foods Group (Australia), Earth’s Own Food Company (Canada), Triballat Noyal (France), Valsoia S.p.A (Italy), Panos Brands (US), Melt Organic (US), Oatly (Sweden), Living Harvest Foods (US), Ripple Foods (US), Kite Hill (US), Califia Farms (US), Hudson River Foods Inc. (US), Daiya Foods Inc. (Canada), Pureharvest (Australia), Yoconut Dairy Free (US), and Yumbutter (US).

The global fruit and vegetable seeds market size is estimated to be valued USD 9.8 billion in 2020 and is expected to reach a value of USD 14.4 billion by 2025, growing at a CAGR of 8.2% during the forecast period. The growing demand for high value crops such as tropical fruits and leafy vegetables coupled with the increased demand for organic food products is expected to drive the growth of the market during the forecast period.

COVID-19 Impact on the Fruit and Vegetable Seeds Market

The outbreak of COVID-19 and the measures taken to control the pandemic have a crippling effect on the agriculture sector across the globe. Many countries have adopted several emergency measures to combat the COVID-19 crisis. These measures range from closing borders and public institutions, as well as isolating homes, communities, and the total lockdown of regions and the entire state. These mitigation measures have resulted in various disruptions in the functioning of markets and supply chains for agricultural inputs and products. Seeds are the starting point for agricultural production; therefore, during crises such as the COVID-19 pandemic, seed delivery is among the essential services that must continue to support the current and subsequent production cycles.

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However, issues related to the transportation of seeds either domestically or internationally, due to the reduced number of flights, fewer drivers, and the slow process of the necessary documentation, because of fewer staff, create specific problems for the seed sector. The ornamental crop industry has been severely affected due to the closure of garden centers deemed non-essential services and loss of contracts with supermarkets. The sale of seeds to amateur gardeners has stopped. This will impact some seed suppliers, especially those with left-over stock.

Key players in this market include BASF SE (Germany), Bayer AG (Germany), Groupe Limagrain (France)Corteva Agriscience (US), Syngenta Group (Switzerland), and Sakata Seed Corporation (Japan).

New product launches and partnerships were the key strategies adopted by the leading players in the fruit & vegetable seeds market with a view to improve their product line and presence in the market.

BASF SE (Germany) BASF SE is a chemical manufacturing company operating in the market segments of chemicals, performance products, functional materials & solutions, agricultural solutions, and oil & gas. BASF has 12 operating divisions with 86 strategic business units. The company provides a wide range of certified fruit & vegetable seeds and has constantly been investing in research of better-quality seeds. The company has been one of the pioneers in the transgenic and hybrid seeds market, with offerings specific to particular regions. Clearfield, Provisia, and Cultivance are the three main technologies adopted by the company for its seed production, which helps it offer disease-resistant, high-yielding seed varieties. In August 2018, the company acquired Bayer AG’s (Germany) vegetable seeds business which helped in enhancing BASF’s offerings within the segment

The company operates through subsidiaries and joint ventures in more than 90 countries through the functioning of six integrated production sites and 355 other production sites in Europe, Asia, Australia, the Americas, and Africa.

Bayer AG (Germany) Bayer AG is a leading research-intensive company operating in the pharmaceuticals, consumer health, crop science, and animal health segments. The company’s agricultural enterprise, Bayer AG, which operates through four segments—pharmaceuticals, consumer health, crop science, and service functions and other. The company offers fruits and vegetable seeds through its two operating business segments: crop protection/seeds and environmental science. The recent acquisition of Monsanto (US) in June 2018 has boosted Bayer’s agriculture business with innovative solutions in the crop protection and seed manufacturing industries.

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Bayer’s manufacturing facilities operate in 130 sites spread across 34 countries. It has a worldwide sales and distribution network in over 120 countries. Its key locations include Germany, France, Singapore, Brazil, and the US. Its major research centers of the seed units are located in Belgium, the Netherlands, and the US. The company operates through various subsidiaries such as Bayer CropScience Holding SA Lyon (France), Bayer CropScience Holdings Limited Cambridge (UK), Bayer CropScience NV Diegem (Belgium), Bayer CropScience S.r.l (Italy), and Bayer Australia Limited (Australia).

The global prepared food equipment market size is estimated to account for a value of USD 10.4 billion in 2020 and is projected to grow at a CAGR of 6.4% from 2020, to reach a value of USD 15.1 billion by 2026. The prepared food equipment markets growth is driven by various factors, such as increasing options for RTE foods, technological advancements in food industry, industrialization, and the export of various prepared foods.

Key players in the prepared food equipment market include GEA Group (Germany), Alfa Laval (Sweden), JBT Corporation (US), SPX FLOW (US), Bühler (Switzerland), Tetra Laval (Switzerland), Dover Corporation (US), Robert Bosch (Germany), Krones (Germany), Middleby Corporation (US), Marel (Iceland), IMA Group (Italy), Multivac (Germany), Ali Group (Italy). Product launches, acquisitions, agreements, and partnerships, expansions were some of the core strengths of the leading players in the prepared food equipment market. The key players adopted these strategies to increase their market presence. It also helped them diversify their businesses geographically, strengthen their distribution networks, and enhance their product portfolios. Some of the other leading players in the prepared food equipment market include Lyco Manufacturing, Inc (US), Heat and Control, Inc. (US), BigTem Makine (Turkey), Hup Sheng Machinery & Industry (Malaysia), Sumpot (China), Hosokawa Alpine (Bayern).

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GEA Group (Germany) is one of the key players in providing efficient, prepared food solutions. The company is one of the largest manufacturers of prepared food equipment. The company functions through five segments—GEA separation & flow technologies, GEA liquid & powder technologies, GEA food & healthcare technologies, GEA refrigeration technologies, and GEA farm technologies. It offers various machinery such as refrigeration machines, induction, fryers, ovens meant for different applications like food, beverage and dairy. It has established a strong brand name and has a well-established distribution network because it is a key player in the food equipment industry. The company focuses on competitive strategies to continue being a leading player in the market by agreements and new product launches. For instance, in June 2020, GEA launched the new Whitebloc filling technology for extended shelf life (ESL) beverages to benefit from aseptic filling. In October 2020, GEA signed a contract to supply a new, environmentally friendly cooling system with one of the leading British ice cream producers, Mackie’s (UK), which will be one of the most advanced in Europe.

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Alfa Laval (Sweden) is one of the leading providers of processing and packaging equipment. It operates through three segments: energy division, food & water division, and the marine division. Moreover, it offers products like centrifuges, pumps & valves, heat exchangers, thermal fluid systems, boilers, burners, and tank equipment. The company’s products, systems, and services are widespread across more than 100 countries, with production facilities in 40 major production units and distribution centers in Europe, Asia, the US, and South America. The company aims to maintain efficient production operations by employing strategies like new product launches, expansions, and agreements. In October 2020, Alfa Laval opened a new global application & innovation center for fluid handling technology in Denmark to strengthen its global position within food & pharmaceuticals, which are the companys core businesses.

The global blockchain in agriculture and food supply chain market size is estimated to be USD 133 million in 2020 and is projected to reach USD 948 million by 2025, at a CAGR of 48.1% during the forecast period. Innovation combined with advanced technologies, such as blockchain and Artificial Intelligence (AI), offers revolutionary solutions to agriculture in the present markets. With the aid of blockchain technology, all the agricultural stakeholders will provide tamper-proof, accurate data about the farms, inventory, credit scores, and food tracking. Thus, the use and investments being made into such technological platforms are highly rising.

The product traceability, tracking, and visibility subsegment by application to dominate the market during the forecast period

Blockchain plays a key role in storing and providing accurate information at every step in the food supply chain. This facilitates increased trust among consumers to buy products from verified farmers and promotes responsible consumption. This technology provides reliable information regarding the origin of the food items right from the source to the store to the consumers, driving its use in the global markets especially in the time of pandemic outbreaks.

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The large enterprises subsegment by type to account for the largest market share in the blockchain in agriculture and food supply chain market

Walmart, Nestle, Kroger, and Carrefour are some of the key giant food retailers that have successfully implemented blockchain technology in their operations since 2018-2019. These are globally operating conglomerates and have invested heavily in understanding their client demands, securing the safety and quality of their food products, and ensuring the traceability of their end product offering to the consumers. Thus, these companies were able to capture larger customer bases and the same model is being implemented by other smaller businesses to implement the same. Thus, the market for this technology is highly in demand.

The application and solution provider subsegment by provider to account for the fastest growth in the blockchain in agriculture and food supply chain market

According to the business model and respective markets, the services for the highly customized application of blockchain technologies are trending globally. Further application and service blockchain technologies that are being highly useful currently in the market can be given as:

 AgriChain – A blockchain company focusing on enabling peer-to-peer agricultural transactions and processing while cutting out the middlemen.
 AgriLedger – A UK social enterprise project supporting farmers in tracing food origins, getting easier access to financing, and storing transaction data.
 Demeter – A central hub to rent and farm micro fields anywhere in the world – with no middlemen, complexity, or the overhead of a big organization.

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These are strongly driving the demands.

North America is estimated to be the largest market.

With the presence of key food retailers and suppliers in the US and key technology and service providing companies, the region is experiencing faster growth. According to a US-based Food Marketing Institute (FMI) report, public demand for transparency is growing. The report found that 75% of consumers are more likely to buy brands that provide in-depth information beyond physical labels. According to the blog published by “Food Executive Industry”, changing consumer eating habit is also affecting transparency needs in the US. In 2020, more shoppers (64%) followed a diet or health-related eating program than in 2018 (49%). These factors are driving the strong rise of smart and advanced technology use in the food supply chains in the region.

The global commercial greenhouse market size is estimated to be valued at USD 29.6 billion in 2020 and projected to reach USD 50.6 billion by 2025, recording a CAGR of 11.3% during the forecast period. The growth of the market can be attributed to the rising demand for food due to the growing population, and climate change, which affects the yield of crops. Also, growing knowledge about commercial greenhouse technology for higher yield will provide various growth opportunities for commercial greenhouse market in coming years.

Key players in this market include Richel Greenhouse (Eygalieres, FR), Argus Control Systems(British Colombia, Canada), Heliospectra AB (Gothenburg, SE), Rough Brothers Inc. (Vine Steet, Cincinnati, US), Logiqs BV (Maasdijk, NL), Lumigrow, Inc. (Emeryville, CA), Certhon (Poeldijk, Zuid Holland, NL), Hort Americas (Bedford, US), Agra Tech, Inc. (Pittsburg, US), and Nexus corporation (Northglenn, Colorado, US).

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Richel Group is engaged in the production, design, and marketing of greenhouses. The company provides two types of greenhouses: venlo greenhouses and plastic greenhouses. Under venlo greenhouses, Richel Group provides venlo greenhouses and photovoltaic greenhouses. Under plastic greenhouses, the company provides multi-span greenhouses, multi-tunnel and tunnel, and bi-tunnel greenhouses. Richel Group also provides numerous greenhouse equipment. The company provides greenhouses and greenhouse equipment for horticulturists, nurseries, vegetable growers for ground and suspended crops, young plant growers, seed growers, and greenhouse cultivation for medical cannabis. The company owns two production sites in France and operates in eighty countries. In 2019, Richel Group and GreenFood completed the greenhouse for the cultivation of strawberries in Armenia. The production area is about 9 hectares, which helped GreenFood become the biggest greenhouse strawberry producer in the CIS countries.

Certhon is one of the greenhouse solution providers based in the Netherlands. It is a joint venture of Wilk van der Sande (technical installations) and Bosch Inveka (greenhouse construction). The company provides greenhouses and technical installations to its customers. It also provides partial projects, which include greenhouses or renovation of heating systems. The business units of the company, such as production, marketing, processing, and R&D facilities, are spread globally.

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The projects of the company are executed globally in the Americas, Europe, the Middle East, and Africa. In May 2020, Certhon and DENSO Corporation established DENSO AgriTech Solutions, Inc. (Tokyo), a sales company that focuses on providing innovative horticulture solutions. This joint venture will offer customers with DENSO’s agricultural products and Certhon’s horticulture products and services.

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