The juice concentrates market refers to the industry involved in the production, distribution, and sale of concentrated fruit and vegetable juices. Juice concentrates are derived from the extraction of water content from fruits and vegetables, resulting in a condensed form that retains the natural flavors, colors, and nutritional value of the original juice.Juice concentrates have a number of benefits, such as a longer shelf life, ease of transportation and storage, consistent flavour, and lower shipping costs because the product has less water in it.The need for these adaptable ingredients in a range of food and beverage products is rising, and the global market is growing quickly and has a positive future. These extremely concentrated juices are becoming more and more well-liked because of how easy they are to use, how long they last, and how many other culinary and beverage applications they may be used in.
The juice concentrates market is set to experience impressive growth in the coming years, with a projected surge at a CAGR of 4.9% from 2022 to 2027. This is expected to result in an overall valuation of USD 93.7 billion by 2027, a remarkable increase from its value of US$ 73.7 billion in 2022.


Juice Concentrates Market Key Trends
Growing Demand for Natural and Healthy Beverages:

 Consumers are increasingly conscious about their health and wellness, leading to a rising demand for natural and healthy beverages. Juice concentrates provide a convenient option as they retain the natural flavors and nutritional content of the original fruits and vegetables. This trend is driven by factors such as an increased focus on clean labeling, reduced sugar content, and the avoidance of artificial additives.
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Expansion of Organic Juice Concentrates: The organic food and beverage market has witnessed significant growth, and the juice concentrates sector is no exception. Consumers are seeking organic options due to their perceived health benefits and environmentally friendly production practices. Manufacturers are responding to this demand by offering a wider range of organic juice concentrates sourced from certified organic fruits and vegetables.


Increasing Popularity of Vegetable Juice Concentrates: While fruit juice concentrates remain dominant, there is a growing interest in vegetable juice concentrates. Vegetable juices, such as carrot, tomato, and beetroot, are gaining popularity due to their nutritional value and versatility in various applications. Vegetable juice concentrates are used in the formulation of healthy beverages, soups, sauces, and snacks.


Rising Demand for Exotic and Superfruit Juice Concentrates: 

Consumers are showing an increasing interest in unique and exotic fruit flavors. Juice concentrates derived from superfruits like acai, pomegranate, goji berry, and passion fruit are witnessing high demand. These fruits are known for their high antioxidant content and perceived health benefits, driving their inclusion in functional beverages and nutritional products.


Innovations in Blended Juice Concentrates: Manufacturers are experimenting with blending different fruit and vegetable juice concentrates to create unique flavor profiles. Blended juice concentrates offer consumers a combination of tastes, nutritional benefits, and functional properties. These blends cater to evolving consumer preferences and provide a point of differentiation for brands in the market.


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Asia-Pacific is projected to be the fastest-growing region in the global juice concentrates market with the highest CAGR. The main countries contributing significantly toward the region's growth include China, India, Japan, Australia, and New Zealand. The rapidly growing fast-food industry and young demography in the Asia-Pacific region have led to an increase in the consumption of convenience food, which is expected to enhance the growth of the market for juice concentrates. The growth of the juice concentrates market is proportionally dependent upon the growth of the convenience and health food industry. The demand for juice concentrates is anticipated to increase in the Asia-Pacific region due to Western dietary habits, rising disposable income, and changing lifestyles of people in countries such as China, India, and Japan.
The key players in this market include Archer Daniels Midland Company (US), Südzucker AG (Germany), Ingredion Incorporated (US), SunOpta, Inc (Canada), Kerry Group PLC (Ireland), IPRONA SPA (Italy), Symrise AG (Germany), Döhler Group SE (Germany), SVZ International B.V (Netherlands), and Kanegrade Limited (UK). These companies are known for their strong presence in the global Juice concentrates market and have a wide range of products and services. They are involved in the production, processing, and distribution of Juice concentrates and hold a significant share in the global market. They also invest heavily in research and development to create new products and improve existing ones to cater to the evolving market trends and customer needs.

Juice Concentrates Market by Type (Fruit, and Vegetable), Application (Beverages, Soups & Sauces, Dairy, and Bakery & Confectionery), Ingredient , Form, and Region

Juice Concentrates Market by Type (Fruit, and Vegetable), Application (Beverages, Soups & Sauces, Dairy, and Bakery & Confectionery), Ingredient (Single, and Multi-Fruit and Vegetable), Form, and Region - Global Forecast to 2027", published by MarketsandMarkets™, the global Juice Concentrates Market is estimated to be valued at USD 73.7 billion in 2022. It is projected to reach USD 93.7 billion by 2027, recording a CAGR of 4.9% during the forecast period. As a part of adopting a clean and healthy lifestyle, there is a rise in consumption of fruit and vegetable juice concentrates by the consumers across the globe. The global market has also witnessed a rising demand for juice concentrates across different industries including food and beverages, bakery, dairy and others. With this rising demand, the manufacturing players have come up with various innovations and products to support the rising need. 

Powdered concentrates will see a greater demand in the bakery market for applications such as flavoring agents 

Juice concentrates are used in the bakery & confectionery industry in the form of a sweetener and colorant. It is also applied as icing to decorate baked products such as cakes and muffins. The utilization of juice concentrates provides a balanced and natural flavor compared to plain water. Manufacturers consider juice concentrates as a suitable substitute for sugar during the production of bakery products, and the demand for health products has encouraged manufacturers to produce innovative and new products for consumers who are willing to pay a premium amount for the consumption of healthy bakery food. 

What is juice concentrates?

Juice concentrates is a type of fruit juice where most of the water has been extracted from the fruit. Bakery and confectionery manufacturers are incorporating fruit and vegetable components into their products to increase the nutritional content of the product, thereby attracting health-conscious consumers as well as a segment of consumers who want to indulge in these products but in a more mindful manner. 

North America is projected to be the second largest market in the juice concentrate industry. 

The North American juice concentrates market has an important share in the markets of fruits such as cranberry, lime, and lemon. The markets within North America studied for this report are the US, Canada, and Mexico. The U.S. contributes to two-thirds of the global cranberry production, and hence, the number of manufacturers of cranberry concentrates in this country is high. The juice concentrate market in Canada faces competitive pressure and unfavorable consumer trends. The manufacturers are most strongly affected by the change in per capita income, health trends, prices of substitutes, and weather conditions. This is due to the geographic location of the country. The increased demand for convenience food products offers growth opportunities to juice concentrate manufacturers. Major players in the juice concentrate market in the region are also innovating their product offerings to improve their product portfolios. 

Key Players: 

The key players in this market include Archer Daniels Midland Company (US), Südzucker AG (Germany), Ingredion Incorporated (US), SunOpta, Inc (Canada), Kerry Group PLC (Ireland), IPRONA SPA (Italy), Symrise AG (Germany), Döhler Group SE (Germany), SVZ International B.V (Netherlands), and Kanegrade Limited (UK).

The global juice concentrates market is estimated to be valued at USD 73.7 billion in 2022. It is projected to reach USD 93.7 billion by 2027, recording a CAGR of 4.9% during the forecast period.

The global juice concentrates market is estimated to be valued at USD 73.7 billion in 2022. It is projected to reach USD 93.7 billion by 2027, recording a CAGR of 4.9% during the forecast period. Juice concentrates are obtained by removing water from the fruit juice to make it more suitable for storage, shipping, and resale in retail stores.The overall juice concentrates market is driven by consumers’ preferences toward the consumption of healthier products and the growing consumption of fruit juices and nectars. The beverage industry influences the juice concentrates market, as fruit & vegetable juice concentrate is largely used in making a variety of nonalcoholic drinks.


Oranges will have the highest CAGR during the forecast period in terms of value


The ever-increasing demand for fruit juices in every corner of the world is the key factor driving the global growth of orange concentrate goods. Orange juice concentrates are rich in vitamin C. Immunity-boosting, cognitive-boosting, and mood-boosting beverages are in high demand, and consumers want these advantages in their beloved fruit juices as well. To emphasize functional component combinations, orange will be blended with various berry, botanical, and citrus elements. Rising demand for convenience products in developed regions of North America and Europe is leading to an increasing demand for orange concentrates.

Powdered concentrates will see a greater demand in the bakery market for applications such as flavoring agents


Juice concentrates are used in the bakery & confectionery industry in the form of a sweetener and colorant. It is also applied as icing to decorate baked products such as cakes and muffins. The utilization of juice concentrates provides a balanced and natural flavor compared to plain water. Manufacturers consider juice concentrates as a suitable substitute for sugar during the production of bakery products, and the demand for health products has encouraged manufacturers to produce innovative and new products for consumers who are willing to pay a premium amount for the consumption of healthy bakery food.Bakery and confectionery manufacturers are incorporating fruit and vegetable components into their products to increase the nutritional content of the product, thereby attracting health-conscious consumers as well as a segment of consumers who want to indulge in these products but in a more mindful manner.

The beverages segment is expected to dominate the juice concentrate market

The beverage industry is one of the most flourishing industries in the world and is influencing the juice concentrates market globally. Manufacturers are introducing new and innovative products to the market to suit the demand of the people who prefer fruit flavors in their drinks. Moreover, the health-conscious public has a high demand for health and energy drinks which has further driven the juice concentrates market as juice concentrates provide the required nutrition in these drinks. There is a high demand for flavored milk in developed regions such as Europe, which has led to the demand for fruit concentrates in milk to satisfy the consumers taste buds.


North America is projected to be the second largest market in the juice concentrate industry.


The North American juice concentrates market has an important share in the markets of fruits such as cranberry, lime, and lemon. The markets within North America studied for this report are the US, Canada, and Mexico. The U.S. contributes to two-thirds of the global cranberry production, and hence, the number of manufacturers of cranberry concentrates in this country is high. The juice concentrate market in Canada faces competitive pressure and unfavorable consumer trends. The manufacturers are most strongly affected by the change in per capita income, health trends, prices of substitutes, and weather conditions. This is due to the geographic location of the country. The increased demand for convenience food products offers growth opportunities to juice concentrate manufacturers. Major players in the juice concentrate market in the region are also innovating their product offerings to improve their product portfolios.

Key Players:

The key players in this market include Archer Daniels Midland Company (US), Südzucker AG (Germany), Ingredion Incorporated (US), SunOpta, Inc (Canada), Kerry Group PLC (Ireland), IPRONA SPA (Italy), Symrise AG (Germany), Döhler Group SE (Germany), SVZ International B.V (Netherlands), and Kanegrade Limited (UK).

Juice concentrates are obtained by removing water from the fruit juice to make it more suitable for storage, shipping, and resale in retail stores.

According to a research report "Juice Concentrates Market by Type (Fruit, and Vegetable), Application (Beverages, Soups & Sauces, Dairy, and Bakery & Confectionery), Ingredient (Single-, and Multi-Fruit and Vegetable), Form, and Region - Global Forecast to 2027" published by MarketsandMarkets, the global juice concentrates market is estimated to be valued at USD 73.7 billion in 2022. It is projected to reach USD 93.7 billion by 2027, recording a CAGR of 4.9% during the forecast period. As a part of adopting a clean and healthy lifestyle, there is a rise in consumption of fruit and vegetable juice concentrates by the consumers across the globe. The global market has also witnessed a rising demand for juice concentrates across different industries including food and beverages, bakery, dairy and others. With this rising demand, the manufacturing players have came up with various innovations and products to support the rising need.

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Oranges will have the highest CAGR during the forecast period in terms of value

The ever-increasing demand for fruit juices in every corner of the world is the key factor driving the global growth of orange concentrate goods. Orange juice concentrates are rich in vitamin C. Immunity-boosting, cognitive-boosting, and mood-boosting beverages are in high demand, and consumers want these advantages in their beloved fruit juices as well. To emphasize functional component combinations, orange will be blended with various berry, botanical, and citrus elements. Rising demand for convenience products in developed regions of North America and Europe is leading to an increasing demand for orange concentrates.

Powdered concentrates will see a greater demand in the bakery market for applications such as flavoring agents

Juice concentrates are used in the bakery & confectionery industry in the form of a sweetener and colorant. It is also applied as icing to decorate baked products such as cakes and muffins. The utilization of juice concentrates provides a balanced and natural flavor compared to plain water. Manufacturers consider juice concentrates as a suitable substitute for sugar during the production of bakery products, and the demand for health products has encouraged manufacturers to produce innovative and new products for consumers who are willing to pay a premium amount for the consumption of healthy bakery food.

Bakery and confectionary manufacturers are incorporating fruit and vegetable components into their products to increase the nutritional content of the product, thereby attracting health-conscious consumers as well as a segment of consumers who want to indulge in these products but in a more mindful manner.

The beverages segment is expected to dominate the juice concentrate market

The beverage industry is one of the most flourishing industries in the world and is influencing the juice concentrates market globally. Manufacturers are introducing new and innovative products to the market to suit the demand of the people who prefer fruit flavors in their drinks. Moreover, the health-conscious public has a high demand for health and energy drinks which has further driven the juice concentrates market as juice concentrates provide the required nutrition in these drinks. There is a high demand for flavored milk in developed regions such as Europe, which has led to the demand for fruit concentrates in milk to satisfy the consumers taste buds.

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North America is projected to be the second largest market in juice concentrate industry.

The North American juice concentrates market has an important share in the markets of fruits such as cranberry, lime, and lemon. The markets within North America studied for this report are the US, Canada, and Mexico. The U.S. contributes to two-thirds of the global cranberry production, and hence, the number of manufacturers of cranberry concentrates in this country is high. The juice concentrate market in Canada faces competitive pressure and unfavorable consumer trends. The manufacturers are most strongly affected by the change in per capita income, health trends, prices of substitutes, and weather conditions. This is due to the geographic location of the country. The increased demand for convenience food products offers growth opportunities to juice concentrate manufacturers. Major players in the juice concentrate market in the region are also innovating their product offerings to improve their product portfolios.

The key players in this market include Archer Daniels Midland Company (US), Südzucker AG (Germany), Ingredion Incorporated (US), SunOpta, Inc (Canada), Kerry Group PLC (Ireland), IPRONA SPA (Italy), Symrise AG (Germany), Döhler Group SE (Germany), SVZ International B.V (Netherlands), and Kanegrade Limited (UK).

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