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According to MarketsandMarkets™, the "Cheese Market by Product Type (Cheddar, Mozzarella, Parmesan, American Cheese, and Blue Cheese), Type (Cheese Product and Cheese Powder), Source (Animal and Plant), Nature, Distribution Channel, Application, and by Region - Global Forecast to 2026", is estimated to be valued at USD 88.7 billion in 2021 and is projected to reach USD 105.9 billion by 2026, recording a CAGR of 3.6% during the forecast period. The cheese market is highly impacted by the increasing size of the convenience & fast-food industry and innovative offerings by cheese manufacturers. The growth rate of the fast-food industry is significant owing to the changing lifestyles of people around the globe.


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The rising influence of western cuisines, inflating disposable incomes, and introduction of a number of flavored cheese products, including pepper, garlic, red chili flakes, and oregano pickle, drives the cheese market. Although cheese is a staple in Western countries such as Europe and the US, its versatility enables it to cater to the different tastes and preferences of consumers globally.


The sauces, dressings, dips, and condiments segment, by application, is projected to witness significant growth during the forecast period.


Cheese powder imparts an enhanced cheese flavor to sauces, dressings, dips, and condiments. This can be done with the use of a single flavor cheese or a mix of more than one cheese flavors. The use of cheese powder also offers better taste, convenience, and functionality in recipes where high-temperature cooking is required. With the rapidly rising demand for fast food in the Asia Pacific, the demand for cheese powder in sauces, dressings, dips, and condiments is likely to grow at the highest rate, in this region, during the forecasted period.


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161 – Tables
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The cheddar cheese segment, by product type, is estimated to dominate the market in 2021.


Cheddar is one of the many varieties of cheese, which is off white in color and has a sharp taste with a relatively hard texture than any other varieties. This category of cheese is most popular in European countries. Cheddar cheese finds application across a multitude of industries including bakery (melted, grated, shredded), soups, sauces, & dips, ready meals, snacks & cereals, and other food applications.


The Asia Pacific region is projected to witness the highest growth during the forecast period.


The countries in the Asia Pacific region have a well-established dairy industry, which subsequently proves the potential for growth of the cheese market in these regions. Hectic work schedules, along with the rising prevalence of western food culture, represent some of the significant factors strengthening the cheese market growth in the Asia Pacific region. Since the past few years, the rapid food globalization has caused a boom in the retail and foodservice sectors, owing to this there is the demand for cheese-based products that is expected to generate significant growth in this region.


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Key Players:


This report includes a study on the marketing and development strategies, along with the product portfolios of leading companies. It consists of profiles of leading companies, Glanbia (Ireland), Saputo (Canada), Arla Foods (UK), BEL Group (France), Fonterra (New Zealand), FrieslandCampina (Netherlands), Dalter Alimentari Spa (Italy), The Kraft Heinz Company (US), Amul (India), DMK Deutsches Milchkontor GmbH (Germany), and Meiji Holdings (Japan).

According to the report “Food Preservatives Market by Type (Natural, Synthetic), Application (Meat & Poultry & Seafood, Bakery, Confectionery, Snacks, Dairy & Frozen Products, Beverages, Fats & Oils), Functions, and by Region – Global Trends and Forecast to 2026″, published by MarketsandMarkets™, the global Food Preservatives Market is expected to grow from USD 3.3 billion in 2021 to USD 4.0 billion by 2026, at a CAGR of 4.1% from 2021 to 2026. The food preservatives market is dominated by North America and Asia-Pacific. 

North America is estimated to account for the maximum market share of the global food preservatives market due to advancements seen in the food industries. Consumers in North America are more health-conscious due to awareness and health campaigns run by various organizations. Increasing demand for convenience food products, extended shelf life, and multi-functionality of natural preservatives are driving the food preservatives market. Few restraints are natural preservatives replacing chemicals and high cost of natural preservatives. 

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Chemical food preservatives, by type, is estimated to hold the largest market share during the forecast period 

Synthetic food preservatives are projected to account for the largest share during the forecast period, as they are much cheaper than natural food preservatives and easily available. However, the demand for natural preservatives is increasing as the population shifts toward healthy eating and clean-label food products. Chemical preservatives have been used for decades—as antioxidants as well as antimicrobials. 

Natural preservatives will slowly but gradually replace their chemical counterparts. However, till then, chemical preservatives will always have a major share within the food preservatives industry. Benzoates, sorbates, and propionates are amongst the most commonly used chemical preservatives and are broad-spectrum agents with applications across various food product categories. Known to either inhibit or kill the target microorganisms, these ingredients are designed to prevent the loss of essential amino acids and vitamins, which may occur due to undesirable chemical or enzymatic reactions within the product. A wide range of chemical preservatives have been used and applied to food products, some of which include benzoates, sulfates, sorbates, nitrites, propionates, and others. 

Meat, poultry and seafood products, by application, is estimated to hold the largest share in the food preservatives market during the forecast period 

The meat & poultry segment accounted for the largest share in the global food preservatives market in 2020. Preservatives commonly used in meat, poultry, and egg products, in particular, are BHT and tocopherols (vitamin E). Vitamin E is abundant in whole wheat, rice germ, and vegetable oils. It is destroyed by the refining and bleaching of flour. Vitamin E prevents oils from becoming rancid. Other preservatives used in meat products are citric acid and propyl gallate. Preservatives added to cured meats, bacon, and ground beef are sodium nitrite. Sodium nitrite, when added to meat and fish, destroys toxins and reacts with proteins in the meat. Solutions used by meat processors to improve shelf-life and taste can also help reduce pathogens, including E. coli. 

Antimicrobial food preservatives, by function, is estimated to account for the largest market share during the forecast period 

The antimicrobial food preservatives account for the largest share, by function, of the food preservatives market, as these preservatives are used to prevent the growth of microorganisms. In the case of packaged foods, common spoilage and pathogenic microorganisms affect the food due to changes in pH value, oxygen content, and storage conditions (temperature, time, and humidity). This leads to the need for food preservatives. Antimicrobials can be added to food product formulations as coating agents and can also be used as packaging materials. The use of antimicrobials prevents bacterial and fungal growth on food items, leading to increased shelf life and convenient availability of the food product to consumers. 

North America is estimated to hold the largest market share during the forecast period 

The North America market accounted for the largest share in 2020. Consumers in North America are on the lookout for minimally processed convenience foods with long storage lives. This increased demand has heightened the need for the appropriate food safety measures and thus the role of preservatives to extend shelf life has become increasingly critical. The burgeoning demand for such convenience food products is expected to have a high impact on the food preservatives market in North America. With the challenge posed by the growing concern among consumers with respect to chemical methods and additives to enhance food shelf life, manufacturers are exploring the use of newer technologies and additives, which would be efficient alternates to synthetic additives. The popular perception that natural additives are a healthier option is driving the trend in the food preservatives market in North America. 

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Key Players: 

This report includes a study on the marketing and development strategies, along with a study on the product portfolios of the leading companies operating in the food preservatives market. It consists of the profiles of leading companies such as the major food preservatives manufacturers include BASF SE (Germany), Kerry Group Plc (Ireland), Koninklijke DSM N.V. (Netherlands), Cargill, Incorporated (US), Kemin Industries, Inc. (US), IFF Nutrition & Biosciences (US), ADM (US). Tate & Lyle (UK), Lallemand Inc. (Canada), ITA 3 S.r.l (Italy), Foodchem International Corporation (China), Galactic (Belgium), Corbion (Netherlands), Celanese Corporation (US), and Jungbunzlauer Suisse AG (Switzerland). These players have focused on acquisitions to gain a larger market share in the food preservatives market.

According to MarketsandMarkets, the bread improvers market is estimated to be valued at USD 3.3 billion in 2019 and is projected to reach USD 4.7 billion by 2025, recording a CAGR of 5.7% in terms of value. In terms of  volume, the market is estimated to be valued at 536.1 KT in 2019 and is projected to grow at a CAGR of 4.4% during the forecast period to reach 695.1 KT. Due to the busy lifestyles of people, there is an increased consumption of convenience food products globally, which is expected to boost the consumption of bread and bread products, thereby fueling the market for bread improvers.


Bread is a staple food in many of the European countries; it is also a common food in a majority of the countries in North America and Asia Pacific. Therefore, there is a huge demand for bread and bread products globally. In addition, owing to the increasing demand for pizzas, doughnuts, and pies, manufacturers are coming up with innovative products, which is estimated to drive the market for bread improvers for better texture and appearance.

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By ingredient, the emulsifiers segment is projected to account for the largest share in the market during the forecast period

The emulsifiers segment, by ingredient, is projected to dominate the market during the forecast period. Emulsifiers are used in the manufacturing of bakery products to reduce the fat content in baked goods. Some of the emulsifiers used in the production of bread improvers are DATEM, diglycerides, lecithin, and monoglycerides. Emulsifiers are easily available at lower costs. Also, emulsifiers, such as lecithin, are being used for the manufacturing of clean-label products, which substantiates the increased dominance of the emulsifiers segment.

By application, the bread segment accounted for the largest market size in the bread improvers market during the forecast period

The demand for bread improvers is increasing significantly due to the rising demand for different forms of bread. Bread is a prominent food globally, and in many regions, its market has matured. Manufacturers are coming up with fortified and flavored breads for these matured markets. In addition, emerging regions such as Asia Pacific are witnessing a rise in demand for on-the-go breakfast products, which is also driving the market of bread. This is ultimately contributing to the growth of the market.

As a result of the increasing health awareness, there is a rise in demand for organic bread products, mainly in the European and North American regions. Also, stringent government regulations on the use of chemical additives in the bread products are fueling the market for organic or whole wheat breads. Furthermore, the ban on the use of certain chemicals, such as industrial fatty acids and bromide, in bread applications, is increasing the usage of organic bread improvers in the market. Enzymes, on the other hand, are not detected in during quality tests. Therefore, the product manufactured using enzymes is considered a ‘clean-label’ product. Thus, manufacturers of bread improvers are looking at enzymes as a growth perspective.

In terms of ingredient, emulsifiers have shown significant growth in the market due to its clean-label property. Various ingredient manufacturers are moving their businesses toward the manufacturing of various enzymes useful in bread and bread products. Enzymes act as a catalyst in the process, and, therefore, the production time for bread is reduced, which increases the efficiency of the process. Enzymes are cost-effective and carry out process optimization and expedite the production process. Along with this, they also act as fermentation enhancers and anti-staling agents. Lipase, protease, amylases, cellulose, and xylanase are some of the enzymes used in the baking industry for producing bread products.

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Asia Pacific is projected to witness the fastest growth in the global bread improvers market during the forecast period, owing to rapid urbanization and the increasing demand for convenience food products. There is a growing demand for bread and rolls in this region due to the westernization of food habits, which is likely to surpass the market in developed regions, such as Europe and North America. There is increasing consumption of on-the-go and ready-to-eat breakfast meals as a result of urbanization, hectic lifestyles, and high disposable income. This trend is expected to fuel the growth of bread improvers in the region, as the increasing amount of bread and bread products are expected to be consumed. This region also offers scope for product innovation in the bakery industry, as consumers have varied tastes and preferences and look for a variety in rolls and breads. This has offered manufacturers the scope of innovation to expand their product portfolios. Such market potential is anticipated to impact the bread improvers market during the forecast period positively.

The ketone market size is estimated to be valued at USD 443 million in 2019 and is projected to be worth USD 640 million by 2025, recording a CAGR of 6.3% during the forecast period. The demand for supplements among consumers and sports athletes remain high to increase energy and tolerance for intense workouts. In addition, the changing lifestyles of consumers for being preventive and proactive for their health is a major factor that is projected to drive the growth of the global ketone market over the next few years. Due to the increasing trend among the younger population and sports enthusiasts of consuming caffeine-containing products or energy drinks that increase energy levels and improve the performance, the ketones market is projected to record significant growth during the forecast period. In addition, due to the rise in health awareness among consumers pertaining to the ill effects of caffeine on the body, ketone-based food & beverage products are projected to witness high demand in the market.

By application, the supplement segment is projected to dominate the ketone market during the forecast period.

Ketone supplement is the most common type of ketone. The increase in the use of ketone supplements among sportspersons and athletes is one of the major factors that is projected to drive the growth of the supplement segment. In addition, the increase in per capita income and the rise in the geriatric population have led the people to invest in the healthcare sector. Consumers are becoming more health-conscious and increasingly aware of the healthcare sector. These factors are projected to drive the growth of the ketones market during the forecast period.

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By form, the solid segment is projected to dominate the ketone market during the forecast period.

The solid form of ketones is readily available for use and is convenient to carry as compared to the liquid or semi-liquid form. In addition, it has enhanced shelf life as compared to the liquid and semi-liquid forms. Many times, a blender is required to mix liquid ketone supplements. However, these blenders are not required in the case of solid ketones, which makes it easy to use. There are cases of gastrointestinal disorders while using the liquid ketones for the initial days but there is no such complication with solid form. Due to these factors, the solid form remains a more preferred alternative among consumers.

The increasing demand for ketones in North America is projected to drive the growth of the ketone market.

The US remains a major market in the North American region for ketones. The rise in the number of obesity cases in the North American region is attributed to the increase in the popularity of ketone supplements and food & beverage alternatives for losing weight. These factors are further projected to drive the growth of the ketone market. In addition, eateries and restaurants in the region are also providing ketone-based food and beverages options due to the high demand among consumers, which is projected to drive the growth of the ketones market.

The key players in this market include HVMN Inc. (US), Perfect Keto (US), KetoLogic (US), BPI Sports (US), and Pruvit Ventures, Inc (US). New product launches, expansions & investments, joint ventures, agreements, and partnerships were some of the core strengths of the leading players in the ketones market. These strategies were adopted by the key players to increase their market presence. It also helped them diversify their businesses geographically, strengthen their distribution networks, and enhance their product portfolios. Some of the other players in the ketones market include KetoneaAid Inc. (US), Compound Solutions, Inc (US), Sapien Body (US), Zhou Nutrition(US), Know Brainer Foods (US), Finaflex (US), Ion Labs (US), Keto and Company (US), Boli Naturals (US), Nutrex Research (US), Ancient Nutrition (US), Zenwise Health (US), Ketond Llc (US), Union Pharmpro Co Ltd (China), Volkem Chemical LLP (India), JustNutra (US), JW Nutritional Llc (US), Slimfast Keto (US), VMI Sports (US), and Evlution Nutrition (US).

HVMN (US) is one of the major players in the global ketones market. It is a US-based producer of ketone-based products for various applications, such as food & beverage and supplements. To expand its business, the primary strategy opted by the company was to expand its product offerings and collaborate with top researchers and organizations to invent and develop new products. H.V.M.N. Ketone Ester is their flagship product, and it is the first ketone ester drink in the world that is scientifically proven to improve the metabolic performance of consumers. The company has its own patented ketone ester technology that is protected exclusively by HVMN. All the manufacturing facilities are located in the US and comply with the cGMP regulations that are specified by the FDA.

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Perfect Keto (US) is one of the major players in the ketones market. The company operates through three business segments, namely, keto essential, snacks & nutrition, and energy & performance, and offers various types of ketone-based food & beverages products. It offers clean label ingredients, and the main focus of the company is to improve the health of consumers by providing various ketone-based products. Ketone-based food products offered by the company encourage better health, mental clarity, and fat loss. The main strategy opted by the company was to launch new products, due to which the company is focusing on establishing itself as an innovative brand and gaining a foothold in the US keto market.

The global phytogenic feed additives market size is estimated to be USD 753.1 million in 2020 and is projected to reach USD 1,098.5 million by 2025, at a CAGR of 7.8% during the forecast period. The market has a promising growth potential due to several factors, including the increase in awareness among the livestock breeders regarding plant-based animal feed products and stringent government regulations regarding animal nutrition.

Based on source, the herbs & spices segment is the largest and fastest-growing market during the forecast period

Essential oils and pungent substances are mainly derived from herbs & spices. Herbs & spices have gained extensive attention in the feed industry in recent years due to their medicinal properties and flavors and the ban on the use of certain antibiotics as growth promoters. They are also gaining importance, as they do not have a negative impact on animals, in terms of long-term usage. Various studies have confirmed the antioxidative and antimicrobial efficacy of herbs & spices in animal feed. Studies have also shown that some of these plant materials improve the palatability of the feed. Herbs & spices promote healthy digestion of the livestock; possess anti-inflammatory properties; and act as antimicrobials, antioxidants, and immunostimulants when added as phytogenic feed additives in animal nutrition.

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Based on livestock, the swine segment is projected to be the second-largest market during the forecast period
After poultry, the swine segment dominates the phytogenic feed additives market during the forecast period. Pork is one of the most consumed meat types across the world. The pork industry offers a great opportunity for the growth of the market. With rising pork trade and concerns over meat safety, the demand for phytogenic feed additives is expected to increase to ensure meat quality and safety. Pork is mainly consumed in Europe, Asia Pacific, and North America. China had the world’s highest pork consumption rate of 30.4 kg (67.0 pounds)/capita in 2018, according to the OECD. Countries such as Japan, Italy, China, and South Korea are major pork importers, whereas Germany, Spain, the US, Denmark, and Canada are the major pork exporters. These countries are expected to drive the market in swine feed at a global level.


The current scenario of COVID-19 is projected to moderately impact the market growth for phytogenic feed additives. The increase in consumption of animal-based products and the rise in concerns pertaining to animal health are factors that are projected to drive the demand for phytogenic feed additives. However, the shortage in labor, international trade restrictions and reduced consumption of livestock products are factors that are projected to have a short-term impact on the production and supply of phytogenic feed additives. According to Animal HealthCare Centre, USDA report, the companies are focusing on increasing their production capacity post-COVID-19 lockdown to meet supply gaps created in the domestic and international markets due to supply chain hindrances. This encourages various international governments to develop proper sanitary guidelines for feed additive production.

Thus, the decline in 2020 in the phytogenic feed additives market growth is mainly due to the impact of COVID-19 pandemic. Thereafter, as the restrictions of the government measures are likely to relax gradually, the market is likely to experience a rise in the coming years till 2025 as many feed additive producers have started seeking alternatives to antibiotics. There would be a strong consumer preference for meat products raised on natural feed additives and products, such as phytogenic feed additives, that also help reduce environmental impact.

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Key Market Players
Many domestic and global players provide phytogenic feed additives to improve animal health and performance. Major manufacturers have their presence in the European and Asian countries. The key companies in the phytogenic feed additives market are Delacon Biotechnik GmbH (Austria), BIOMIN Holding GmbH (Austria), Cargill, Incorporated (US), Bluestar Adisseo Co., Ltd. (China), DuPont (US), and Natural Remedies (India). Various strategies, such as expansions, mergers & acquisitions, and new product launches, were adopted by the key companies to remain competitive in the market.

The global agricultural microbials market was estimated to be valued at USD 6.0 billion in 2020. It is projected to reach a value of USD 11.6 billion by 2025, growing at a CAGR of 14.1% during the forecast period. Factors such as rise in adoption of integrated pest management (IPM) practices across the globe and reduced development cost for microbials in comparison to conventional chemical pesticides target specificity associated with microbial pesticides and the rising trend of adopting organic farming practices.


By function, the crop protection segment is projected to grow at a higher rate in the agricultural microbials market during the forecast period.

By function, the crop protection segment is projected to witness faster growth, at a CAGR of 15.98%, by 2025. The microbial pest control provides a significant amount of target specificity and ecological safety and hence can be applied uniquely or in combination with other pest management programs. Thus, the growers increasingly find the application of the products in this segment, so their market seems to grow rapidly.

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By crop type, the fruits and vegetables segment is projected to be the fastest-growing segment in the market during the forecast period.

The fruits & vegetables segment is projected to account for the largest market share of USD 1.3 billion by 2025. The rapidly shifting focus on the consumption of fruits and vegetables in the population to achieve optimum nutrition is driving the market. There has also been a rise in the production quantities of fruits and vegetables across the globe. The rising per capita incomes of the population in the developed and developing countries also drive the demand for naturally produced foods.


The increasing demand for horticultural crops in the North American region is driving the growth of the market.

North America is projected to have the largest share of USD 4.0 billion in 2025. The region is experiencing high growth in organic farming practices, farm conversions from conventional to organic, and development of newer biological solutions through research. The increasing growth of high-value crops and rising awareness among farmers about the environmental benefits of microbial solutions are expected to provide more scope for agricultural microbials market expansion. Populations in this region also are becoming more concerned regarding food safety and quality; thus, the governments have to invest more so that they meet these needs of the population, which tends to increase the demand for microbial solutions in the region.

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Key Market Players

Key players in this market include BASF SE (Germany), Bayer CropScience (Germany), Sumitomo Chemicals Company Ltd. (Japan), Monsanto Company (US), Corteva (US), Syngenta AG (Switzerland), Certis USA LLC (US), and CHR. Hansen Holdings (Denmark). These major players in this market are focusing on increasing their presence through expansions & investments, mergers & acquisitions, partnerships, joint ventures, and agreements. They show a strong presence in North America, Asia Pacific, and Europe, and have manufacturing facilities, along with strong distribution networks across these regions.

The protective cultures market is estimated to be valued at USD 101 million in 2018 and is projected to grow at a CAGR of 23.6%, to reach USD 292 million by 2023. The growth in demand for clean label products, need for sustainable nutrition, and rise in concerns for food spoilage have positively impacted the demand for high-shelf-life natural products; this has resulted in the growth of the protective cultures market.

The key players profiled have a strong presence in the global protective cultures market; they include CHR Hansen (Denmark), DowDuPont (US), Sacco S.R.L (Italy), CSK Food Enrichment B.V. (Netherlands), THT S.A. (Belgium), Dalton Biotechnologies (Italy), Biochem S.R.L (Italy), Meat Cracks Technology GmbH (Germany), Royal DSM N.V. (Netherlands), Bioprox (France), Aristomenis D. Phikas & Co SA. (Greece), and Soyuzsnab Group of Companies (Russia).

The key players adopted various growth strategies such as new product launches, expansions, and agreements & partnerships to cater to the increasing demand for protective cultures among customers and expand their businesses across regions. The companies in this market are focusing on increasing their investments in R&D activities to develop new products equipped with advanced technologies. The companies are also focusing on improving their production capacities by expanding their manufacturing facilities in different regions.

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The companies have invested in innovations and technologies to cater to the increasing demand for protective cultures for food & beverages. Companies such as CHR Hansen (Denmark) and DowDuPont (US) are majorly focusing on new product launches for increasing their product portfolio. However, Soyuzsnab Group of Companies (Russia) is mainly focused on expanding their manufacturing facilities to meet the increasing demand for their products.

Chr. Hansen is one of the major producers of cultures for the food & beverage and enzymes for the dairy industry. It is expanding its facilities in new markets to increase geographic reach and production volumes. The company has also invested in developing a new R&D center to strengthen competencies to ensure a strong product portfolio across the divisions and prepare for the next generation of natural and nature-identical colors. It has adopted the launching of new products as a key growth strategy to expand the production facilities for varied segments in the US and other locations. The company has its presence in more than 30 countries. Presently, there are 40 operating subsidiaries of Chr. Hansen including Chr. Hansen Argentina S.A.I.C (Argentina), Chr. Hansen Pty. Ltd. (Australia), and Chr. Hansen (Beijing) Trading Co. Ltd. (China). In November 2017, Chr. Hansen launched the second generation of its FreshQ line of bioprotective cultures. The new line of protective cultures offers improved solutions in terms of applicability and benefits.

DowDuPont is a science and technology-based company, providing innovative products, materials, and services. It operates through eight business segments, namely, agriculture, electronics & imaging, industrial intermediates & coatings, nutrition & biosciences, performance materials & coatings, safety & construction, packaging & specialty plastics, and transportation & advanced polymers. In January 2011, DuPont Danisco was formed after the acquisition of Danisco A/S (Denmark) by DowDuPont (US). The company now operates as a part of the conglomerate’s Nutrition & Health division. The company’s nutrition & health segment includes the specialty food ingredients business of Danisco A/S (Denmark).

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The protective food cultures segment is a part specialty products division of DowDuPont. DuPont Danisco’s protective food cultures are used in dairy products, bakery, and beverages. DuPont operates, globally, in more than 90 countries, covering North America, South America, Europe, and Asia Pacific. The company has established over 75 R&D centers and 12 examining labs, worldwide. In October 2018, The DuPont Nutrition & Health Team in South America launched the DuPont Danisco Lactobacillus Plus which combines strains of L. paracasei, L. helveticus, and L. acidophilus in the production of fermented milk. These strains provide a better balance in terms of flavor and acidity, while optimizing the production process through rapid fermentation.

The plant activators market is estimated at USD 636.76 Million in 2018 and is projected to reach a value of USD 878.38 Million by 2023, at a CAGR of 6.6% from 2018 to 2023. The market is driven by factors such as growing consumer preference for organic foods, new product registrations, decrease in arable land, and technological advancements in the agricultural industry. On the other hand, lack of awareness, increased prices of raw materials, and high R&D costs are the key factors hindering the growth of this market. This indicates that there is immense scope for the growth of the plant activators market, globally.

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On the basis of source, the biological segment dominated the plant activators market in 2017. Biological plant activators play an important role in plant growth as they help improve nutrient use efficiency. Biological products are made from naturally occurring substances that can work alone as well as complement traditional methods of plant production and protection. Their benefits include improving crop nutrient, promoting growth & yield, and providing insect control and disease protection. The high cost of developing new chemical pesticides, increase in insect & weed resistance to chemical treatments, and high regulatory pressure to limit chemical usage with respect to ecosystem damage have contributed to the need for these biological products

On the basis of crop type, the fruits & vegetables segment accounted for the largest market share; this can be attributed to growing health-consciousness among consumers and rising incomes which result in increased consumption of a wide variety of products, particularly fruits & vegetables. The rise in the production of fruits & vegetables results in an increased demand for plant activators. The high export potential of these products has also led to an increase in production levels. In North America and Europe, health concerns are driving the demand for organic fruits & vegetables, as consumers prefer healthier and more nutritious options in their diet.

On the basis of form, the market was led by the solutions segment in 2017. Solution compositions, also known as flowable concentrates, are mainly in the form of emulsifiable suspensions or soluble liquid concentrates. Solution formulations are mainly preferred as they do not cause dust formation on spraying, do not cause toxicity or flammability, provide high efficiency due to smaller particle size, and low packaging volume. Moreover, foliar spray is the most widely used mode of application owing to its ease of application and high effectiveness.

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European agriculture is driven by technical advancements, economics, politics, climatic changes, and consumer demand. Plant activators have received wide-scale acceptance in Europe as they are expected to increase long-term agricultural productivity and help realize the goal of food self-adequacy.

According to MarketsandMarkets, the global natural food colors & flavors market size is estimated to be valued at USD 5.0 billion in 2020 and projected to reach USD 6.8 billion by 2025, recording a CAGR of 5.4% in terms of value. Emerging markets in upcoming economies such as the Asia Pacific and South American countries are going to be potential markets for the natural food colors & flavors manufacturers. The increase in per capita income and change in the trends of food consumption are poised to increase the share of the market. These factors are projected to drive the growth of the natural food colors & flavors market during the forecast period.

Food is the dominating application segment for both colors and flavors. Majorly dairy, bakery and confectionary applications are using natural ingredients. Due to the shift in consumption habit of consumers the popularity of natural food colors & flavors among food manufacturers is on rise.

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Caramel is the dominating type segment for food colors and natural extracts is the dominating type for food flavors market. The demand for colors and flavors directly extracted from plant sources is driving the market for both.

Liquid & gel form is the form of natural colors& flavors which is high in demand. It is quite popular because of its uniform mixing nature in the recipe, which gives consistent color & flavor.

South America is projected to witness the fastest growth in the natural food colors & flavors market during the forecast period due to the increase in the production and supply of natural food colors & flavors for various applications of food & beverages.

A consumer base shift has been observed in the past few years on various scales, such as physical activities, health awareness, connoisseurs, and food choices about including meat or following a vegan diet. Due to this reason, the demand for a wide portfolio of flavors is increasing for various categories of food & beverages. To match this consumer demand, food manufacturers are constantly conducting R&D to achieve an innovative product portfolio.

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The rising health awareness among the global population has had a major influence on the demand for natural food ingredients. The global market is witnessing the development of a wide range of applications of functional food ingredients, such as fortifying food & beverage products.

The increase in the demand of plant based food products is driving the market. Especially after Covid-19 the decrease in the demand of meat, seafood and poultry has increased the demand of plant based flavors.

The global spray drying equipment market size is estimated to be valued at USD 4.5 billion in 2020. It is projected to reach USD 6.0 billion by 2025, recording a CAGR of 5.7% during the forecast period. The market has a promising growth potential due to several factors, including the rising consumption of processed and RTE food products and technological innovation in the field of spray drying equipment.

Key players in this market include GEA Group AG (Germany), SPX Flow (US), Shandong Tianli Drying Technology & Equipment (China), European Spraydry Technologies (UK), Buchi Labortechnik AG (Switzerland), and Labplant (UK), Advanced Drying Systems (India), Freund Vector Corporation (US), Dedert Corporation (US), Carrier Vibrating Equipment Inc. (US), and Yamato Scientific America (US), Tetra Pak International SA (Switzerland), G Larsson Starch Technology AB (Sweden), Hemraj Enterprise (India), and Acmefil Engineering Systems Pvt. Ltd. (India).

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GEA Group develops and produces process technology and equipment for various industries such as food, pharmaceuticals, and chemicals. Engineering solutions offered by GEA range from single pieces of equipment to complete plants. The spray dryers offered by GEA cater to several food & beverage applications such as sugar and sweeteners for breakfast cereals, paste from a variety of fruits, berries & vegetables, beverage extraction & concentration, mixing of flavors & aromas, soy protein, food colors, cocoa mixture, amino acids, carbohydrates, starch, malt, low-calorie sweeteners, which include sorbitol and xylitol. The company undertook various expansions and partnerships for growth in the spray drying market. For instance, the company has partnered with Danone (Netherlands), which is a leading manufacturer of baby formula. The company uses spray dryers, which can guarantee reliable, high-quality, and consistent powders. For this, GEA configured and installed 5 MVR evaporators, along with 2 MSD spray dryers to provide an ideal solution for manufacturing a varied nutritional formula product portfolio. This has helped the company in acquiring new clients in the European region, as well as understanding the real-time need of customers.

In April 2016, GEA launched the MM-100 spray dryer, which is an addition to its Mobile minor spray dryer range. The timely modifications in design, according to consumer preference, have made the product a significant success, particularly in the pharmaceuticals industry.
The modifications made in the design of the existing products increase the product applicability, and hence, is increasingly preferred by the existing clients.

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SPX FLOW is one of the leading global suppliers of highly specialized engineering solutions and equipment. It has operations in more than 35 countries and sales in over 150 countries across the globe. The company particularly serves the food, beverage, oil & gas, power generation (nuclear and conventional), chemical processing, compressed air, pharmaceutical, and mining markets globally. The product portfolio of this company includes pumps, valves, mixers, spray dryers, filters, air dryers, hydraulic tools, homogenizers, separators, and heat exchangers, along with related aftermarket parts and services. The company offers engineering equipment under 15 categories, such as analyzers, clarifiers, dispersion equipment, dehydration equipment, dryers, evaporators, fittings, filtration equipment, heat exchangers, mixers, pumps, separators, strainers, systems, and valves. Spray dryers are offered under the dryers category and serve the global dairy, food, beverage, industrial, healthcare, pharmaceutical, starch, and ethanol industries.

In December 2017, SPX Flow partnered with dairy ingredient plants in Galicia, Spain. The company would set up new spray drying equipment plants for the production of infant formula and sports & clinical nutritional products. This would help the company in increasing its geographical footprint, as well as widening the applicability of its products.

The report "Extruded Snacks Market by Type (Simply extruded, Expanded, Co-extruded), Raw Material (Wheat, Potato, Corn, Oats, Rice, Multigrain), Manufacturing Method (Single-screw, Twin-screw), Distribution Channel, and Region - Global Forecast to 2026" The global extruded snacks market size is projected to reach USD 65.2 billion by 2026, from USD 48.3 billion in 2019, recording a CAGR of 4.4% during the forecast period. The busy lifestyles that result in lesser time to cook meals and an increase in disposable income are projected to drive the extruded snacks industry growth during the forecast period.

The market for extruded snacks across the globe is dominated by snacks made from wheat, by raw material.

The wheat segment in the extruded snacks market is estimated to account for the largest share in 2019. Wheat is low in fat and carbohydrates as compared to potato and corn, and high in dietary fibers. Wheat is gaining popularity as a healthy snack option, and manufacturers have been developing products in a wide range of flavors. Companies are also marketing their products by targeting consumers who prefer such healthy snacks and are providing healthier alternatives by replacing conventional raw materials, thereby boosting the overall growth of the extruded snacks market.

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The market for expanded snacks is projected to record the highest CAGR during the forecast period.

The expanded snacks segment in the market for extruded snacks is projected to grow at a significant rate. Many multigrain snacks of high fiber and nutrient content fall under this category. The rise in health awareness has increased the popularity of expanded snacks. Consumers have started to prefer snacks that are mostly baked or roasted. Many ingredients, such as corn, multigrain, and rice, are used for these snack productions. These snacks are low in bulk density and are popularized as high-fiber and low-calorie healthy snacks.

The snack sale through the hypermarkets and the supermarkets is estimated to be the highest due to the increasing number of such outlets across the globe.

Among the distribution channels, hypermarkets & supermarkets are estimated to form the largest segment in 2019. It is projected to be the largest as well as the fastest-growing market during the forecast period. The wide range of varieties offered and the advantage of real-time comparison among brands for consumers are the prime reasons for the success of hypermarkets and supermarkets in the overall market for extruded snacks. Also, these formats not only support the on-the-go snacking trend, but also support impulse purchases.

The extruded snacks market in the Asia Pacific region is projected to grow at the highest CAGR from 2019 to 2026.

Factors driving the growth of the Asia Pacific market include the increasing adoption of the Western culture in the region, growing disposable income, and on-the-go snacking trend among the urban population due to busy lifestyles. Due to the developing economic conditions across a majority of the countries, consumers in the region prefer the consumption of cheaper products, and hence, mostly opt for generic or domestic brands. Due to the growing trend of hypermarkets & supermarkets within the region, the availability of such snacks has become much easier, which is further bolstering the market growth in Asia Pacific.

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Key Market Players:

Many domestic and global players provide extruded snacks of various types across the world. Major manufacturers have their presence in the North American and European countries. Key players operating in this market include Calbee, Inc. (Japan), PepsiCo, Inc. (US), Kellogg Company (US), Campbell Soup Company (US), General Mills, Inc. (US), ITC Limited (India), Grupo Bimbo, S.A.B. de C.V. (Mexico), Old Dutch Foods Inc. (US), Lorenz Snack-World (Germany) , Amica Chips S.p.A. (Italy), Universal Robina Corporation (Philippines), Balance Foods, Inc. (US), JFC International (US), Ballreich Snack Food Company (US), Barrel O’ Fun Snack Foods Co., Inc. (US), Chipita S.A.(Greece), Tropical Heat (Kenya), Griffin’s Foods Limited (New Zealand), ICA Foods International (Italy), and San Carlo (Italy).

According to MarketsandMarkets, the bread improvers market is estimated to be valued at USD 3.3 billion in 2019 and is projected to reach USD 4.7 billion by 2025, recording a CAGR of 5.7% in terms of value. In terms of volume, the market is estimated to be valued at 536.1 KT in 2019 and is projected to grow at a CAGR of 4.4% during the forecast period to reach 695.1 KT. Due to the busy lifestyles of people, there is an increased consumption of convenience food products globally, which is expected to boost the consumption of bread and bread products, thereby fueling the market for bread improvers.


Bread is a staple food in many of the European countries; it is also a common food in a majority of the countries in North America and Asia Pacific. Therefore, there is a huge demand for bread and bread products globally. In addition, owing to the increasing demand for pizzas, doughnuts, and pies, manufacturers are coming up with innovative products, which is estimated to drive the market for bread improvers for better texture and appearance.

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By ingredient, the emulsifiers segment is projected to account for the largest share in the market during the forecast period

The emulsifiers segment, by ingredient, is projected to dominate the market during the forecast period. Emulsifiers are used in the manufacturing of bakery products to reduce the fat content in baked goods. Some of the emulsifiers used in the production of bread improvers are DATEM, diglycerides, lecithin, and monoglycerides. Emulsifiers are easily available at lower costs. Also, emulsifiers, such as lecithin, are being used for the manufacturing of clean-label products, which substantiates the increased dominance of the emulsifiers segment.

By application, the bread segment accounted for the largest market size in the bread improvers market during the forecast period

The demand for bread improvers is increasing significantly due to the rising demand for different forms of bread. Bread is a prominent food globally, and in many regions, its market has matured. Manufacturers are coming up with fortified and flavored breads for these matured markets. In addition, emerging regions such as Asia Pacific are witnessing a rise in demand for on-the-go breakfast products, which is also driving the market of bread. This is ultimately contributing to the growth of the market.

As a result of the increasing health awareness, there is a rise in demand for organic bread products, mainly in the European and North American regions. Also, stringent government regulations on the use of chemical additives in the bread products are fueling the market for organic or whole wheat breads. Furthermore, the ban on the use of certain chemicals, such as industrial fatty acids and bromide, in bread applications, is increasing the usage of organic bread improvers in the market. Enzymes, on the other hand, are not detected in during quality tests. Therefore, the product manufactured using enzymes is considered a ‘clean-label’ product. Thus, manufacturers of bread improvers are looking at enzymes as a growth perspective.

In terms of ingredient, emulsifiers have shown significant growth in the market due to its clean-label property. Various ingredient manufacturers are moving their businesses toward the manufacturing of various enzymes useful in bread and bread products. Enzymes act as a catalyst in the process, and, therefore, the production time for bread is reduced, which increases the efficiency of the process. Enzymes are cost-effective and carry out process optimization and expedite the production process. Along with this, they also act as fermentation enhancers and anti-staling agents. Lipase, protease, amylases, cellulose, and xylanase are some of the enzymes used in the baking industry for producing bread products.

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Asia Pacific is projected to witness the fastest growth in the global bread improvers market during the forecast period, owing to rapid urbanization and the increasing demand for convenience food products. There is a growing demand for bread and rolls in this region due to the westernization of food habits, which is likely to surpass the market in developed regions, such as Europe and North America. There is increasing consumption of on-the-go and ready-to-eat breakfast meals as a result of urbanization, hectic lifestyles, and high disposable income. This trend is expected to fuel the growth of bread improvers in the region, as the increasing amount of bread and bread products are expected to be consumed. This region also offers scope for product innovation in the bakery industry, as consumers have varied tastes and preferences and look for a variety in rolls and breads. This has offered manufacturers the scope of innovation to expand their product portfolios. Such market potential is anticipated to impact the bread improvers market during the forecast period positively.